As the mobile commerce revolution continues, D2C eCommerce sales in the US alone are expected to reach $151.20 billion in 2022. Every eCommerce business needs to strengthen its mobile footprint, and Mobile apps are a great way to maximize your sales. By partnering with one of Shopify’s mobile app builders, you can easily create an app for your store that will let customers browse and purchase your products on the go for little to no upfront costs, unlike a custom app build.
Suppose you’re ready to invest in your app and see it as a new sales channel instead of just a marketing project. It would be best if you considered working with a mobile app builder rather than investing in a costly software development team. In this article, we will discuss why partnering with a mobile app builder is the innovative financial plan for your Shopify store.
The cost of hiring a development team is high.
Building a new app from scratch requires an investment in developers, design, and marketing teams. The cost of hiring a development team can depend on several factors, including location, the type of team you employ, and the number of hours they expect to work on your project. The cost of hiring a development team can range from $50,000 to $300,000, depending on your app’s complexity level.
When you hire a development team, you’ll need to provide a detailed project outline, including the expected timeline and all the different features you want your app to have. This can take a long time and consume a significant amount of your budget since you’ll need to go back and forth with your developers until you have a plan. Meanwhile, Plobal Apps, an app builder created exclusively for Shopify merchants, charges zero upfront and has no contracts, so you only pay when your app makes a profit.
Building an app from scratch requires investing a lot of time.
Before you think about your app’s user interface, you’ll need to decide on a development platform. This can involve researching various programming languages and selecting the one right for your store. You’ll also need to set up a server to host your app and integrate the app with various services, such as a payment processor, so that people can check out your app.
Once you’ve got all the framework in place to build your app, you’ll need a designer to bring your idea to life. While you might be able to bring in a designer on a contract basis, you will likely have to keep them full-time since designing an app can take months and requires ongoing maintenance.
You’ll also need to invest in a copywriter to write your app’s product descriptions, push notifications, and engaging content. And, of course, you’ll need to factor in the cost of developing and testing your app.
You’re not a mobile UX expert, but a mobile app builder is
Building an app is not just about writing code. It’s also about visualizing your ideal user experience and mapping your strategy. Any company that hires a development team must identify its customers’ needs and wants for the app upfront. This can involve countless meetings, where you’ll need to go back and forth with your team until you have a final product.
At Plobal Apps, we have a team of mobile commerce experts to help you through your journey from discovery to continuous improvement. You can optimize your store and get more downloads with our unique data-driven strategies. We enable you to send and schedule push notifications to create personalized marketing for your customers. We even natively integrate with almost every tech stack, like loyalty programs or shipping, to ensure it’s running smoothly.
An app builder helps you integrate with the tools you love faster.
Creating a custom app takes time, effort, and money to integrate with other apps properly you’re probably using on your Shopify store. As you know, more customers long to see your store fit their needs. Combining different platforms is pivotal to creating a personalized experience for your customers. 78% of Amazon Prime members say they’ve signed up because of free shipping. Shipping and fast delivery play an essential role in business growth for merchants, as more shoppers prefer brands that offer seamless shipping experiences to those that do not. Creating an app with Plobal Apps enables you to integrate with the shipment solution, ShipBob, to enhance your user experience and improve sales.
A mobile app builder helps you reduce risk.
Building an app from scratch is risky because there’s no way to know if the app you’re building will succeed. You can put in tons of effort and money and still end up with an app that people don’t want to use. Since you’re investing so much time and money into building an app, you need a way to ensure that your customers will want to use it. Unfortunately, you can’t guarantee the outcome of your project. If you hire a development team to build the app, there’s a chance you’ll end up with an app that doesn’t meet your needs. You’ll have to go back to the drawing board and start the process again.
To reduce your risk, our team of mobile commerce experts will guide you through every step, from app store verification to custom app download strategies and personalizing your mobile app.
An app builder can help you explore your designs.
Open dialogue with an independent app builder will help you explore your design. You can sit down with your app builder and discuss the different types of apps you can build and what each is best for. You can also discuss various stages of development, such as user testing and beta release. An app builder will have experience working on multiple apps and can help you decide which type of integration is best for your business based on your goals and user demographics.
Partner with a mobile app builder, not a software development team
Building an app is a big project that requires lots of upfront planning. It’s crucial to find the right mobile app builder and approach your project strategically so you can get the best possible outcome.
Hiring a mobile app builder can decrease the risk of your project and save lots of money in the process. Working with an app builder allows you to explore your options and find the best approach to your project. Wondering how to turn your Shopify store into an app? Talk to a mobile commerce expert at Plobal Apps today.