Social media is a sales powerhouse. With over 4.8 billion users worldwide, platforms like Facebook, Instagram, and TikTok offer unparalleled reach. The biggest advantages of…
Category: Marketing
You’ll compete against 4.2 million eCommerce companies this Black Friday Cyber Monday in North America. That means ad costs will surge, and your traditional marketing…
Retaining a customer is cheaper than acquiring one. Yet, 44% of companies focus more on customer acquisition, while only 18% focus on retention. Acquiring a…
While most apparel brands suffered a decline in sales in 2020, Nike’s digital revenue skyrocketed by a staggering 84% in the third quarter, the main driver…
Mobile apps are the next untapped opportunity for community building.