The festivals are coming. It all begins – fun, family, food and all that shopping. Halloween, Thanksgiving, Black Friday, Cyber Monday, Christmas and New Year. With more festivals, come more shopping and more revenues. In a few weeks, apart from the wishes, ‘Sale’ will be the most common word you will hear or see around. Every store, big or small, mass or niche prepares for the season and you don’t need data to prove this,…
According to a survey by Baymard Institute, online shopping stores experience a whopping 69.89% cart abandonment. No matter what deals they offer or how amazing their products are, a typical consumer is just used to exploring all the options available to them before making a purchase. Now you might feel that’s something you can’t tackle, but that’s not true. While you can’t stop them from exploring other deals available to them, you certainly can recover…
Running a modern e-commerce business is something you need to dedicate time and energy to. There are so many different things you need to ensure you get right, and the main focus for your e-commerce company needs to be customer conversion rate. This is the way you generate more interest in the company, and secure more sales for the business while you are at it. The best way of converting customers on your e-commerce site…
If you have been thinking about starting your online business and have confused hearing all about dropshipping, this post is definitely for you. We work with a number of Shopify stores and the one thing we know about them, is that they are passionate about getting the best of products to their target markets – no matter what it takes for them to get the products in place, to start with. But if you’re not…
Boosting eCommerce sales requires effective marketing. That means using channels that give you the opportunity to cast a wide net, while also targeting potential customers who would be genuinely interested in your business. Facebook is an extremely useful tool in this respect. With approximately 2.19 billion active monthly users, the social media platform allows marketers to reach a wide audience, and Facebook Ads also allows them to target the right audience. From carousel ad formats…