The holidays are just around the corner, and you know what that means. A mad flurry of shopping! But don’t expect to find the usual messy sales racks, the inevitable jostling crowds and the endless lines. eMarketer predicts tepid retail sales while expecting a surge in eCommerce sales during the 2016 shopping season. If you’re […]
In a relatively short period of time, the internet has demonstrated an incredible ability to shape our culture. Nearly every aspect of our personal and professional lives has been touched in some way by this ever-evolving technology, and no trend illustrates that point better than the rise of mobile technology.
Anyone who has ever built an ecommerce mobile app would tell you it’s not easy. You have to take a lot of factors into consideration. The numerous devices to support, multiple operating systems, getting the designs spot on, drilling down to the required features, testing your app and maintaining etc, over time, can get complicated. […]
If you’re a business owner, you must have come across terms such as ‘native apps’, ‘hybrid apps’, etc. While you’ll find many an example of popular apps under each app type, more than 50% of all the mobile apps are native apps. Here we shall learn more about native apps and what makes them so […]
Businesses big and small are realizing the importance of building and maintaining an active user base for their mobile app and this is where app engagement strategies come into the picture. Mobile app engagement is all about encouraging users who have downloaded your app to return to your app and remain active over time.